WGSN | Marketing Forecast 2021 - WGSN
www.wgsn.com › insight › p2021 is the year for investing in strategic and systemic change, from diversifying product offerings to embracing new markets. In most regions of the world, 2021 will see a rebound in marketing budgets. According to GroupM, ad spend globally is projected to grow 10.2% YoY with investment in digital media increasing most.
WGSN | Retail Forecast 2021 - WGSN
www.wgsn.com › insight › pChina's economy is forecast to grow by 7.9% in 2021; US GDP is forecast to expand 3.5% in 2021, after an estimated 3.6% contraction in 2020. In the euro area, output is anticipated to grow 3.6% this year, following a 7.4% decline in 2020. Similarly, New Zealand, which took initial aggressive moves to lock down in the first wave is surging out ...
Local Retail: Shifts & Strategies 2021 | WGSN - WGSN
www.wgsn.com › insight › pLocal Retail: Shifts & Strategies 2021 | WGSN Analysis Local retail evolution Q-commerce More from WGSN With consumers’ lives refocused on the areas in which they live, retailers are shifting towards a hyper-local approach when it comes to new store formats, as location and convenience become central to retail's post-pandemic recovery
WGSN - Fashion Trendsetter
www.fashiontrendsetter.com › v2 › tagAI Aqua: Color of the Year 2021. AI Aqua is going to be a huge trend in 2021 according to the trend forecasting company WGSN. Inspired by advances in technology and building on from the popular neo-mint trend, this ‘positive’ color has a futuristic and innovative feel. This bright, bold blue is so diverse; it triggers feelings...
10 Key Trends for 2021 & Beyond | WGSN - WGSN
www.wgsn.com › insight › pDec 15, 2020 · As 2020 draws to a close, WGSN reveals the 10 key trends for 2021, as defined by our global team of experts. We round up the highlights, including the hero colour of the year, some of the most exciting digital and sustainable innovations, and notable emerging consumer behaviours.